so educators there are taking a different approach. here's the view from new jersey. >> reporter: in new jersey, a new anti-bullying law took effect from september 2011. under the state law is bullying reserved, school staff are to look into it immediately, notify the parents, and take steps to tackle it. east hanover middle school had set up messages on the new anti-bullying bill of rights. the school counselor was appointed last year at the school's an -- as the school's anti-bullying specialist. >> so this is, like, my anti-bullying bible. where i have all my information. >> reporter: the law requires each school district to create its own anti-bullying program. the program sets out detailed procedure to follow when bullying occurs and steps for dealing with the bully. when bullying is reported, she and others begin an investigation and contact the offender. they also contact afterschool counseling. the law even stipulas that the student can be suspended or expelled and the case reported to police if it's serious. >> the benefit abo